Rossiters Limited were established in the UK in 1984, dealing both in car sales and as performance car parts dealers and distributors.

Based near King's Lynn in Norfolk, Rossiters have been performance car parts dealers for the UK handling product from AC Schnitzer BMW and Mini Tuning, Steinmetz Vauxhall Opel Tuning and Steinbauer PBox Turbo Diesel Tuning. Our longstanding experience as performance car parts dealers and distributors gives us the edge over many competitors. Consequently, this corner of Norfolk has become a regular destination for motoring enthusiasts from all over the UK.

Rossiters were the original UK distributor for AC Schnitzer BMW and Mini Tuning. After an interim ten year spell in the hands of BMW UK, AC Schnitzer returned to the control of Rossiters in November 2007. From there, AC Schnitzer UK Limited, under the control of Chris Rossiter, will continue to serve the BMW dealer network as well as providing a full customer advice and fitting service. No company has such a depth of experience in AC Schnitzer products from the E30 era right up to today's latest models. 

Steinmetz Vauxhall tuning was added to our portfolio in 1996 as Official UK importer from our Norfolk showrooms. In addition, Steinmetz Direct was launched in 2003 to further promote and expand Steinmetz Vauxhall Tuning by making it more readily accessible and affordable to the Vauxhall owner.

Rossiters in Norfolk were the first company to launch the plug in style turbo diesel tuning system in the UK in the mid 90's. Others then jumped on the band wagon, but none have the same years of experience of this type of tuning. We are now UK distributor for Steinbauer PBox Turbo Diesel Tuning brand. Steinbauer PBox tuning is available for almost every modern diesel vehicle, including cars, light and heavy commercials and agricultural machinery. Steinbauer PBox therefore offers astonishing improvements in performance and economy.

Our car sales department focuses on the specialist end of the market, including BMW, Mercedes Benz, Audi and other specialist marques and models, and has forged a reputation locally and nationally for unrivalled after sales service.

As performance car and parts dealers, whether for BMW (AC Schnitzer), Vauxhall (Steinmetz) or Turbo Diesels (Steinbauer PBox), Rossiters in Norfolk are here to serve the whole of the UK.